Privacy policy

Privacy Policy

Last updated: March 17, 2026

Mckella operates this store and website, including all related content, features, tools, products, and services (the "Services") to provide you with a curated shopping experience. Mckella is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy explains how we collect, use, and disclose your personal information when you visit, use, or make a purchase on our Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to personal information.

By using the Services, you acknowledge that you have read and understand this Privacy Policy.

1. Personal Information We Collect

"Personal information" refers to information that identifies or can reasonably be linked to you. Depending on your interaction and location, we may collect:

  • Contact details: name, address, billing/shipping address, phone number, email.

  • Financial information: credit/debit card info, payment confirmation, transaction details.

  • Account information: username, password, preferences, settings.

  • Transaction history: items viewed, added to cart/wishlist, purchased, returned, or canceled.

  • Communications: support inquiries.

  • Device information: IP address, browser type, device type, network info.

  • Usage information: interaction with the Services, clicks, and navigation.

2. Sources of Personal Information

We may collect information:

  • Directly from you: account creation, orders, communications.

  • Automatically: cookies, tracking, device metadata.

  • From service providers: Shopify, payment processors, analytics, fulfillment.

  • From partners or third parties: with your consent or legal requirement.

3. How We Use Personal Information

  • Provide & Improve Services: fulfill orders, manage accounts, shipping, returns, product recommendations.

  • Marketing & Advertising: emails, texts, postal promotions, personalized online ads.

  • Security & Fraud Prevention: protect accounts, detect fraud, secure payments.

  • Communications: customer support.

  • Legal Compliance: comply with law, respond to legal requests, enforce policies.

4. Cookies & Tracking

Our website uses cookies and similar technologies to improve functionality, analyze usage, and provide personalized marketing.

  • Strictly Necessary Cookies: required for website functionality and checkout.

  • Performance & Analytics Cookies: track website performance and usage.

  • Marketing Cookies: used for personalized ads on our Services and third-party websites.

You may manage or reject cookies through your browser settings or via our cookie banner on first visit. Opting out of non-essential cookies may reduce certain site functionalities.

5. Disclosure of Personal Information

We may share your information:

  • With Shopify and service providers: IT, payments, analytics, fulfillment.

  • With business partners: marketing and advertising (respecting opt-out rights).

  • Within corporate group: affiliates.

  • Legal or business transactions: mergers, bankruptcy, legal compliance, policy enforcement.

6. Relationship with Shopify

Shopify hosts our Services and may process personal information, including across borders. Learn more and exercise your rights here: Shopify Privacy Portal.

7. Third-Party Websites & Links

We are not responsible for the privacy practices or content of third-party websites linked from our Services.

8. Children’s Data

Our Services are not intended for children under the age of majority in your jurisdiction (16 in the EU, 18 in CH). Parents/guardians can request deletion of a child’s data by contacting us.

9. Security & Retention

We use technical and organizational measures to protect your personal information. Retention depends on legal obligations, account maintenance, and business needs.

10. Your Rights

Depending on location:

  • Access, Correction, Deletion, Portability of personal information.

  • Objection/Restriction of Processing for certain purposes.

  • Withdrawal of Consent where processing is consent-based.

  • Manage Communications: opt-out of marketing anytime.

Switzerland: rights under Swiss FADP.
Germany / EU: rights under GDPR.

Requests can be submitted at contact@mckella.com or via mail: Fähnernstrasse 9, St. Gallen, 9000, CH. Verification of identity may be required.

11. Complaints

For complaints regarding data processing:

  • Switzerland: Federal Data Protection and Information Commissioner (FDPIC)

  • Germany: Federal Commissioner for Data Protection and Freedom of Information (BfDI)

12. International Transfers

Data may be transferred outside your country. Transfers outside EU/UK use recognized mechanisms like Standard Contractual Clauses or equivalent Swiss-approved agreements.

13. Changes to This Privacy Policy

We may update this Privacy Policy as needed. The "Last Updated" date will reflect the current version.

14. Contact

Email: contact@mckella.com
Address: Fähnernstrasse 9, St. Gallen, 9000, CH

We are the data controller for your personal information.